Every soap viewer has an origin story. For some, they discovered the soaps through a family member. For others, it was something they discovered on their own. No matter how you found your way into the world of soap operas, you know they are something special and apart from most of the entertainment landscape.

 I came to soaps early, interned for The Young and the Restless and The Bold and the Beautiful in college, and tried my hardest to land a production (or writing) job on those soaps. However, things don’t always work out as we plan them. Thankfully, I have been able to create my own soaps while even recording the pilot for an audio soap opera called Affairs of the Heart in 2012. I’ve always been a champion for the genre; it is an industry where things make sense to me and I feel creatively at home.

That’s why I started Save Our Soaps. This site will be a repository of thought, analysis, and critiques on the current state of the soap opera industry. We’re going to view the soaps as a business, not three hours and a half hours of network filler on America’s largest networks. I believe that if we dig beneath the surface just enough, we will find a largely untold story about a neglected industry which is ripe for change, innovation, and, above all, its next act.

Save Our Soaps won’t spend time discussing old storylines, forgotten producers, and the like. By taking a forward-looking point of view, we will encourage debate, passion, and action for the next generation of soap opera writers, producers, directors, actors, and viewers. Why? Because serialized storytelling is the oldest form of storytelling in the world. The way Irna Phillips crafted continuous stories has seeped into the evening news, popular magazines, comic books, the royal family, and Star Wars.

Feel free to sign-up for our mailing list. In addition, you will be able to subscribe to our quarterly reports about the business of soap opera in the USA and around the world.

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